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Promoting Events at a Bar to Maximize Walk-ins

Introduction

MarketinCrew excels in creating engaging and innovative marketing strategies for hospitality brands. Our collaboration with Little Easy, a speakeasy bar in Bandra, highlights our ability to drive engagement and build a vibrant community through creative content and performance marketing.


Client Details

Little Easy

  • Type: Speakeasy Bar

  • Location: Bandra, Mumbai


Objective

  • Increase footfall and customer engagement.

  • Enhance brand visibility through unique content.

  • Drive conversions through performance marketing.


Strategy

Event Creatives & Videos

Key Actions:

  • Event Coverage: Created engaging event videos for Thursday night live events, DJ nights, and brunches.

  • Creative Content: Developed quirky and funky event creatives to capture the bar's lively atmosphere.


Performance Marketing

Key Actions:

  • Targeted Ads: Ran performance marketing ads to convert potential customers through WhatsApp and restaurant contact numbers.

  • High-Engagement Content: Utilized unique and engaging content to attract and retain customers.


Quirky Funky Content

Key Actions:

  • Unique Style: Adopted a distinctive edit style that reflects the bar's vibrant and fun environment.

  • Consistent Posting: Maintained a regular posting schedule with high-quality, quirky content to keep the audience engaged.


Live Events

Key Actions:

  • Event Promotion: Promoted live events such as Thursday night live, DJ nights, and brunches through social media.

  • Community Engagement: Built a community by creating engaging stories and using story widgets to interact with followers.


Results

Highlights:

  • Increased Engagement: Enhanced customer engagement through creative event videos and quirky content.

  • Successful Conversions: Effective performance marketing ads led to increased customer inquiries and bookings.

  • Strong Community: Built a vibrant community that actively engages with the bar's social media content and events.


Conclusion

MarketinCrew's strategic approach and creative content have significantly boosted Little Easy's brand visibility and customer engagement. Our efforts in event coverage, performance marketing, and unique content creation have played a crucial role in their success.


Why Work with MarketinCrew

  • Expertise in Hospitality Marketing: Proven track record in enhancing hospitality brands.

  • Tailored Strategies: Customized marketing plans to meet unique client needs.

  • Comprehensive Services: From event coverage to performance marketing and community engagement.

  • Innovative Approaches: Leveraging creative content and unique styles to drive growth.


Partner with MarketinCrew to leverage our expertise and drive exceptional growth for your hospitality brand.

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