SEO & Content
Paid Media
Social Media
Design & Development
Branding
Lead Generation
White Label
Epiphany
The client
Epiphany
Epiphany Snacks is a better-for-you snack range, oven baked and dry roasted rather than fried. The packs carry Epiphany Snacks LLC, USA on the back and are made in India by Sikkhar Exim LLP. The four flavours are Almond Vanilla Crunch, California Pistachio Crunch, Cranberry Almond Crisps and Blueberry Almond Crisps.
- 01How they came inA packaged snack brand with four SKUs, a clear nutrition story on pack, and a retail rollout across Lulu stores in the UAE to announce.
- 02What we took onProduct-led social design. One visual system, then a colour world per flavour taken straight off the pack: orange for almond vanilla, green for pistachio, red and navy for the two crisp packs.
- 03How it runsFlavour cards carry the tasting line and the pack claims. Retail posts carry the store list, so a shopper in Dubai or Sharjah knows exactly which aisle to walk to.
- 04Where it standsThe set covers the full range plus the retail announcements. A new flavour drops into the same template without a redesign.
The work
11 pieces we made for Epiphany
7 packaging · 4 social media design
Flavours4
RetailLulu, UAE
Social assets5
Questions
Asked about this work
What was the brief?
Take four snack SKUs and a new UAE retail listing and turn them into social people would actually stop on.
Where does the artwork come from?
The pack itself. Colour, claims and flavour cues are lifted off the pouch so shelf and screen match.
Can the set stretch to new flavours?
Yes. The layout is a template with a colour slot, so a fifth flavour is a swap, not a rebuild.
Epiphany
Want work like this for your brand?
One team across the brand, the feed, the ads and the shoots.
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Social media design
Pack-first posts. Every layout takes its colour from the pouch it is selling, so the feed reads as one range and the store-listing announcements sit inside the same system.