SEO & Content
Paid Media
Social Media
Design & Development
Branding
Lead Generation
White Label
Leading e-commerce PPC agency that grows stores on profit, not just ROAS
Running ads for an online store is a different sport: feeds, margins, stock levels and repeat rates decide whether a campaign actually makes money. Our ecommerce PPC management services connect Google Shopping, Performance Max, Meta and marketplace ads to your product economics, so scale shows up in profit, not just traffic.
Running ads for an online store is a different sport: feeds, margins, stock levels and repeat rates decide whether a campaign actually makes money.
Read moreRead less
Our ecommerce PPC management services connect Google Shopping, Performance Max, Meta and marketplace ads to your product economics, so scale shows up in profit, not just traffic.
What is E-commerce PPC
E-commerce PPC is pay per click management specialised for online stores: Google Shopping and Performance Max, Meta catalogue ads, marketplace advertising and search campaigns, all driven by your product feed. Unlike lead generation, every click can be traced to an order value and a margin, which means campaigns can and should be optimised to profit rather than traffic. That takes feed engineering, product-level bidding, promotion planning and clean revenue tracking working together. MarketinCrew's PPC management services for stores run this as one connected system, from first impression to repeat purchase, on Shopify, WooCommerce, Magento and custom stacks.
E-commerce PPC is pay per click management specialised for online stores: Google Shopping and Performance Max, Meta catalogue ads, marketplace advertising and search campaigns, all driven by your product feed.
Read moreRead less
Unlike lead generation, every click can be traced to an order value and a margin, which means campaigns can and should be optimised to profit rather than traffic. That takes feed engineering, product-level bidding, promotion planning and clean revenue tracking working together. MarketinCrew's PPC management services for stores run this as one connected system, from first impression to repeat purchase, on Shopify, WooCommerce, Magento and custom stacks.
Core Points of E-commerce PPC Services
Product Feed Optimisation
Titles, attributes and images engineered so Google and Meta match your products to the right shoppers.
Google Shopping & Performance Max
Campaigns segmented by margin and priority, so bestsellers scale and dead stock stops eating budget.
Meta Catalogue & Dynamic Ads
Automated product ads that follow browsers and cart abandoners with the exact items they viewed.
Profit-Based Bidding
Bids tied to product-level margins and stock, not one blended ROAS target across the whole store.
Promotion & Season Planning
Sale events, festive spikes and launches planned into budgets months ahead, not the week before.
Revenue & LTV Tracking
Server-side tracking and cohort views, so decisions run on real orders and repeat behaviour.
Why your business needs e-commerce ppc
Blended ROAS Hides Losers
A store-wide ROAS of 4 can hide bestsellers earning 8 and clearance lines burning money. Product-level ecommerce ppc management shows and fixes the difference.
Feeds Decide Rankings You Never See
Shopping ads have no keywords: the feed is the targeting. Weak titles and attributes quietly lose auctions to better-fed competitors every day.
Cart Abandoners Are Your Cheapest Revenue
Around seven in ten carts are abandoned, and dynamic retargeting recovers a meaningful slice at very low cost. Without it, you paid for the click and gave up before the sale.
Marketplaces and Your Store Compete
Your Amazon listings and your own site can bid against each other for the same buyer. A single strategy decides where each product wins and prices the auctions accordingly.
Seasonality Is Most of the Year
Diwali, year-end sales, wedding seasons, paydays: e-commerce demand moves in waves. Stores that plan budgets around those waves buy their best customers cheaper than those that react late.
Rising CPCs Punish Sloppy Accounts
Ad costs climb every year across Google and Meta. Efficiency work, feeds, negatives, structure, testing, is how growing stores keep acquisition costs flat while competitors' costs rise.
Key Benefits of E-commerce PPC Services from MarketinCrew
Campaigns optimised to margin after ad spend, so scaling the account scales the business, not just the top line.
Product-level control means budget concentrates on the items that make you money.
Dynamic retargeting across Google and Meta brings back shoppers who were one click from buying.
Ongoing feed optimisation earns cheaper, more relevant Shopping traffic month after month.
Google, Meta, Amazon and marketplaces managed together, with budget flowing to whichever converts cheapest this week.
Reporting in orders, revenue and margin contribution, not click-through rates and excuses.
Why businesses choose MarketinCrew over other e-commerce ppc agencies
Tap any point to see the difference.
01Optimisation Target
Profit after ad spend at product level.
One blended ROAS number across the whole catalogue.
02Feed Management
Feeds engineered and improved continuously as a ranking asset.
Feeds exported once from the store plugin and forgotten.
03Channel View
Google, Meta and marketplaces run as one budget with one goal.
Separate teams and separate targets fighting over the same orders.
04Promotion Planning
Festive and sale calendars budgeted months in advance.
Panic campaigns launched the week of the sale.
05Reporting Cadence
Weekly trading views plus monthly strategy reviews.
A monthly PDF that arrives too late to act on.
06Stock Awareness
Campaigns respond to stock levels, pausing what cannot ship.
Ads happily spending on out-of-stock products.
07Marketing strategy
Custom growth strategy built around your business goals and audience.
Pre-built marketing templates re-used for multiple clients.
08Focus on real results
ROI, qualified leads and revenue growth, not vanity metrics.
Highlight impressions, clicks and other vanity numbers.
Ready to Scale Your Store Profitably?
Get a free e-commerce PPC audit: feed, campaigns, tracking and margins, with the growth plan we would run.
Audit My Store's Ads →Our e-commerce ppc services
Campaigns, feed quality, tracking and unit economics reviewed before any spend is touched.
Book a call →
Product feeds built or repaired in Merchant Center and Meta Commerce Manager, then improved continuously.
Book a call →
Shopping, PMax, search, catalogue and retargeting campaigns structured around margin tiers.
Book a call →
Product videos, statics and offer creative produced for feeds, Reels and display.
Book a call →
Sale periods planned, built and scaled with pre-agreed budgets and targets.
Book a call →
A weekly view of spend, revenue and margin by channel, plus a monthly deep dive.
Book a call →Our E-commerce PPC process
- 01Unit Economics First
We map margins, average order value and repeat rates so targets reflect real profit, not guesswork.
- 02Feed & Tracking Foundation
Feeds, pixels and server-side tracking fixed before scaling, because everything depends on them.
- 03Rebuild & Launch
Campaigns restructured around margin tiers and launched with controlled daily budgets.
- 04Optimise Weekly
Search terms, products, creative and budgets tuned every week against profit targets.
- 05Scale With the Calendar
Budgets flex up into sale seasons and launches, protected by the efficiency built in quieter months.
E-commerce PPC Services for Every Industry
Healthcare / PharmaPharmacy, supplement and wellness stores grown inside strict ad policies, with compliant claims and targeting.
Explore Healthcare / Pharma →
Hospitality (Hotels, Restaurants & Travel)Gift cards, experiences and branded product lines sold online for hotels and travel brands, tracked like any other SKU.
Explore Hospitality →
RetailOmnichannel retailers using local inventory ads and catalogue campaigns to sell from both shelf and site.
Explore Retail →
Real EstateProperty portals and proptech platforms run on listing feeds, with dynamic remarketing that follows buyers back to saved homes.
Explore Real Estate →
IT & TechElectronics, accessories and software checkouts scaled on feed campaigns, with trial-to-paid funnels measured past the first order.
Explore IT & Tech →
EducationCourse marketplaces and edtech stores treated like catalogues, with each programme priced into its own bid and margin tier.
Explore Education →
E-commerceMulti-category stores and marketplaces managed at catalogue scale, where feed automation does the heavy lifting.
Explore E-commerce →
BFSIQuote-to-purchase funnels for insurance and finance products bought online, optimised like carts with drop-off recovery built in.
Explore BFSI →
AutomobileParts, accessories and car care stores run on fitment-aware feeds, so shoppers only see products that suit their vehicle.
Explore Automobile →
B2BWholesale and B2B commerce portals grown on order value economics, where one recovered cart can be worth a retail month.
Explore B2B →
ManufacturingD2C manufacturers taking products direct, with PPC economics built around production margins.
Explore Manufacturing →
LifestyleBeauty, wellness and home stores scaled on subscription and repeat purchase economics, not one-off ROAS.
Explore Lifestyle →
FashionSize, colour and season variants handled in the feed, with campaigns built around drops, sales and slow movers.
Explore Fashion →
RestaurantsDirect online ordering grown ahead of aggregator dependence, with first-order offers engineered to pay back on the second order.
Explore Restaurants →
One end-of-season campaign drove 259K clicks, 1,251 orders and Rs. 38L in sales.
See all 300+ clients →Client work behind paid media
The crew at work on paid media
Hear it from Monica
“We are a global agency headquartered in the US and we partnered with MarketinCrew for PPC, web dev and SEO across our new global clients. Our lead gen is up over 20%. I highly recommend them to any organisation that needs serious performance work.”
No scripts, just what working with us actually did for their business.
Watch all the video testimonials →
Related services
Sister brand · AI consultancyAI outreach, alongside your paid media
Paid campaigns fill the top of the funnel. AI Crew's outreach and agents work the middle and bottom, booking meetings and moving qualified leads while your ads sleep.
AI Crew is the AI consultancy arm of MarketinCrew. 12 years of marketing DNA, wired into AI.
Frequently Asked Questions About MarketinCrew's E-commerce PPC Services
1. What makes e-commerce PPC different from regular PPC?
Product feeds, margins and catalogues. Store campaigns are driven by feed data rather than keywords alone, and success is measured in profit per product, which changes how bidding, structure and reporting all work.
2. Which platforms do you manage for online stores?
Google Shopping, Performance Max and search, Meta and Instagram catalogue ads, Amazon and marketplace advertising, and YouTube for product discovery. Budgets move between them based on where orders are cheapest.
3. What ROAS should my store expect?
It depends on margins, average order value and repeat rates, which is why we set targets from your unit economics rather than promising a universal number. A ROAS that thrills one store bankrupts another.
4. Do you work with Shopify and WooCommerce?
Yes, plus Magento and custom builds. We set up feeds, tracking and server-side events natively on each platform as part of our ecommerce ppc services.
5. Can you handle large catalogues?
Yes. Feed rules, supplemental feeds and automated campaign structures let us manage stores from 50 SKUs to 50,000 without hand-editing every product.
6. How do you handle sale seasons and festivals?
With a promotion calendar built quarters ahead: budgets, creative and campaign structure ready before demand spikes, so you capture the season instead of chasing it.
7. What results have you achieved for stores?
One campaign for fashion retailer Cotton Cottage drove 259K clicks, 1,251 orders and Rs. 38L in sales. Every store is different, but that is the level of accountability we run every account to.
8. Why choose MarketinCrew as your ecommerce ppc management agency?
Because we think like store operators: margins first, feeds treated as assets, promotions planned ahead and every report written in revenue. That approach has scaled stores across fashion, lifestyle, wellness and marketplaces in 4 countries.
Ready for Ads That Read Your P&L?
Get an e-commerce PPC plan built from your margins, your catalogue and your calendar.
Get Started with E-commerce PPC →