SEO & Content
Paid Media
Social Media
Design & Development
Branding
Lead Generation
White Label
Spice Laundry: work by MarketinCrew
Spice Laundry
Spice Laundry is a vegetarian and vegan restaurant. The brief has always been the hardest one in food design: make plant-based food look like the reason you came, not the compromise you settled for.
- 01How they came inA vegetarian and vegan kitchen that was being read as a diet choice rather than a food destination. The design had to argue the opposite before a word was read.
- 02What we took onSocial content built dish-first, shot and treated so the food carries the post, with a colour and type system warm enough to feel like a restaurant rather than a health brand.
- 03How it runsOngoing social, event posters for the nights they run, and menu design that matches what people already saw on the feed.
- 04Where it standsA body of work where the food leads every frame and the brand still reads across it.
Campaigns and posters
The nights and occasions the restaurant runs, each given a poster that works on a feed and on a wall.
Print and packaging
Menu design and printed pieces carrying the same warmth and type as the digital work.
Photography
The plates themselves, shot to make vegetarian and vegan food the reason to come rather than the caveat. These are the frames the social work is built from.
Inside the project
At MarketinCrew, we specialize in creating impactful marketing strategies for hospitality brands. Our collaboration with Spice Laundry, a pure vegetarian restaurant in Chembur, demonstrates our ability to enhance brand presence through diverse marketing techniques.' Significant rise in customer visits from influencer and local campaigns.
85 pieces we made for Spice Laundry
31 event posters · 30 social media design · 24 menu design
Asked about this work
What did MarketinCrew do for Spice Laundry?
Social media design, campaign and event posters, and menu design for a vegetarian and vegan restaurant.
Do you shoot the food as well?
Yes. Food photography and content production sit alongside the design work for our restaurant clients.
Can you make vegetarian food look premium?
That was the entire brief here, and the work on this page is the answer to it.
Want work like this for your brand?
One team across the brand, the feed, the ads and the shoots.
Book a call →
Social media design
The everyday feed, built dish-first so plant-based food is the reason to come rather than the caveat.