SEO & Content
Paid Media
Social Media
Design & Development
Branding
Lead Generation
White Label
The Little Easy
HospitalityThe Little Easy
The Little Easy is a bar and restaurant in Andheri West, Mumbai. The nights are the product: DJ sets, live acts, karaoke and a Sunday boozy brunch. We make the artwork that sells them and shoot the room they happen in.
- 01How they came inFor social media, on a venue where the calendar changes every week and the artwork has to keep up with it.
- 02What we took onEvent campaigns, in-venue print, food and drink photography, and the way the brand presents itself online.
- 03How it runsOne layout system does the heavy lifting. Wordmark up top, act in the middle, date, time, address and reservation number in a fixed block at the bottom. New night, same structure.
- 04Where it standsTwenty assets published across five sections.
Brand and identity
The house event layout, shown on a Diwali bash poster. Wordmark locked top centre, the artist filling the frame, and the date, start time, address and reservation number stacked at the bottom so the whole thing survives being viewed as a story.
Website and store
How the brand shows up online, the profile and the feed presented together against the room they belong to.
Campaigns and posters
Six event campaigns, including the Sunday Boozy Brunch series. Collaged, torn-paper artwork with the featured act, the date and the reservation number built in.
“A bar's marketing is a calendar. Get the template right once and every Friday gets easier.”
MarketinCrew
Print and packaging
Six in-venue pieces, including drink cards for the Cantarito serves. Each card carries the full build, the pour, who it serves and the service note, so the table can order without asking twice.
Photography
Six frames of food, cocktails and the room. Shot dark and warm to match how the place actually looks after nine, rather than lit flat like a menu.
Inside the project
MarketinCrew excels in creating engaging and innovative marketing strategies for hospitality brands. Our collaboration with Little Easy, a speakeasy bar in Bandra, highlights our ability to drive engagement and build a vibrant community through creative content and performance marketing.
108 pieces we made for The Little Easy
54 menu design · 52 event posters · 2 brand identity
Asked about this work
What do you handle for The Little Easy?
Social media, event campaign artwork, in-venue print and photography.
Why one fixed layout for every event?
Because the venue runs a new night most weeks. A fixed structure means the artwork ships fast and the brand still looks like itself.
What is the print used for?
Table and bar cards inside the venue, including drink cards that explain the bigger serves so staff do not have to.
Want work like this for your brand?
One team across the brand, the feed, the ads and the shoots.
Book a call →
Social media design