Tarjani, work by MarketinCrew

Tarjani: work by MarketinCrew

The client

Tarjani

Tarjani Couture is a bespoke Indian and Western wear boutique run by Heena Shah, working across wedding couture, haute couture and contemporary occasion wear, with image consulting and personal branding alongside the making. The label ships worldwide.

  1. 01How they came inTwo things needed to sit on one brand: garments made to measure, and image consulting for the person wearing them. Most couture sites only handle the first.
  2. 02What we took onThe website, the social feed and the shoot content that fills both.
  3. 03How it runsThe site splits the work into named collections, Wedding Couture, Regal Reverie, Soft Luxe and Modern Muse, each with its own gallery and a short piece on who it is for, so an enquiry arrives already pointed at a collection. The feed alternates between finished garments, fabric and craft detail, and image consulting explainers on colour, fit and how a wardrobe is chosen.
  4. 04Where it standsCollections, testimonials and studio content run as a repeatable set, so a new drop is added rather than designed.
The work

Website and store

A four page site, home, about, collections and contact, with each collection given its own gallery, written introduction and enquiry button. Testimonials sit in a black and gold band under the collections.

Live your design.

Tarjani Couture brand line
The work

Social media design

Two feeds in one. Garment posts on craft detail, pearl work, drape and fabric, and image consulting posts on colour analysis, fit and presenting yourself.

The work

Photography

Studio and on location shoots of the pieces on real people, cropped for both the site galleries and the grid.

Collections4 named lines
ReachWorldwide shipping
DisciplinesWeb, social, photography
Questions

Asked about this work

What does Tarjani Couture do?

Bespoke Indian and Western wear, plus image consulting and personal branding for the client wearing it.

What was built for the website?

A home, about, collections and contact structure, with each named collection carrying its own gallery, copy and enquiry route.

Why does the feed carry teaching posts?

Because image consulting is part of the offer. The explainer posts on colour and fit bring in people who are not yet shopping for an outfit.

Tarjani

Want work like this for your brand?

One team across the brand, the feed, the ads and the shoots.

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