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Nargis Dutt Foundation
NGONargis Dutt Foundation
We run the Foundation's social media. The account was new when we picked it up, so it started from nothing: content timelines go to the Foundation for approval first, then we produce and post.
- 01How they came inReal work happening on the ground and very little of it reaching the people who fund it. Photographs were coming back from site visits with nowhere to go.
- 02What we took onA social retainer. Project reporting posts, partner acknowledgements, awareness day artwork, and the brand assets that hold it all together.
- 03How it runsSite photographs come in, we caption what was actually delivered and to whom. No stock imagery on project posts. Awareness day pieces use illustration so they never borrow a child's face for a headline.
- 04Where it standsA running feed in warm cream, brown and orange, with the rainbow heart mark on every frame.
Brand and identity
The mark. A rainbow heart made from two hands, the foundation name in a stacked block, and the line life matters underneath.
“Life matters.”
Nargis Dutt Foundation tagline
19 pieces we made for Nargis Dutt Foundation
16 carousels · 1 reels & video · 1 social media design · 1 brand identity
Asked about this work
Are the photographs from real projects?
Yes. Project posts use images from the site visits themselves, not stock.
Why illustration on awareness days?
Because a themed day should not need a real child's face to make its point. Illustration keeps the message and protects the person.
Do you name corporate partners?
Where the partner has funded the item, yes. That acknowledgement is part of why the reporting exists.
Want work like this for your brand?
One team across the brand, the feed, the ads and the shoots.
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Social media design
Project reporting first. What was donated, where it went and who it reached, shot on site. Awareness day posts use illustration rather than photographs of children.