SEO & Content
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Design & Development
Branding
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White Label
The Banking Club: work by MarketinCrew
The Banking Club
The Banking Club helps people switch into banking careers. We rebuilt their website around three kinds of visitor, the casual social follower, the person searching the brand by name, and the person landing from SEO content. We also run the paid funnel behind it, from the ad to the booked call.
- 01What they neededLeads, quickly, on a site that could carry ads from day one. Function first, decoration second, with a launch date tied to the campaign going live.
- 02The rebuildClear messaging aimed at career switchers, real photography instead of stock, client testimonials for trust, and short animations to explain the complicated parts.
- 03The funnelConditional forms that qualify a lead, videos hosted in GoHighLevel so watch time is tracked, Meta pixel and Conversion API wired up, and lead scoring on top.
- 04ReportingA dashboard that pulls Facebook ad spend and backend conversions into one place, updated automatically each day so nobody is copying numbers by hand.
Website and store
Navy and gold, structured around The System, Results, The Guarantee and About. The team row names the firm each person came from, and every path ends at the fit assessment booking.
“We used to make hiring decisions. Now we help you write them.”
The Banking Club website
45 pieces we made for The Banking Club
22 carousels · 13 social media design · 6 reels & video · 4 website design
Asked about this work
What was the positioning problem?
Career coaching is a crowded category. The site leads on the one thing that is hard to copy, a team that has sat on the hiring side.
What does the site ask people to do?
One thing. Book a fit assessment. Every section routes to it.
How does social support it?
Short argument posts on job search maths and timing, running in the same navy and gold palette, feeding the same booking.
Want work like this for your brand?
One team across the brand, the feed, the ads and the shoots.
Book a call →
Social media design
Argument led posts in the site palette. Application volume, the maths behind an interview, and the reason next month keeps becoming the month after.