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Coffee with Strangers: work by MarketinCrew
Coffee with Strangers
Coffee with Strangers is Elsa Weill's community for expats and newcomers who want a real conversation over a coffee. We built the website that turned those in-person meetings into something people could join online, from the sign-up flow and member profiles to the automated email that puts two members in touch. Elsa approves every new member herself, so the build had to keep that human step intact.
- 01How they came inElsa had a community that already worked in person and no home for it online. The first call was about giving coffee meetings between strangers a place people could find and join.
- 02Picking a directionWe chose the poetic Random Musings route, then mapped the homepage around a banner, a clear call to action and an about section built on Elsa's own story.
- 03The sign-up that does the matchingSign-up collects what someone likes and turns it into a profile with a short bio and a photo. Elsa approves each member before they appear, and an automated email connects them.
- 04The second passWe changed the look on review. The flower theme went, replaced by dark blue and yellow with a cosmos and starry-night feel, four pages, a Polaroid-style coffee gallery and a Share the Love section on the homepage.
Website and store
The full site. Why we exist, the booking flow, the coffee gallery of real meetups, and a team page where each host writes their own introduction.
“Don't be a stranger...”
Closing line on the site
Campaigns and posters
Site frames presented as a set, showing how the gallery, the writing and the booking flow sit together.
8 pieces we made for Coffee with Strangers
8 website design
Asked about this work
What is the site for?
To let a stranger book a coffee with one of the hosts, in person or online.
Why the hand-made look?
The whole idea is informal. A slick corporate site would have contradicted the thing it was selling.
Is it multilingual?
Yes. Hosts write in English, French and German and the site carries a language switch.
More clients like Coffee with Strangers
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