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KTRL
LifestyleKTRL
KTRL makes parfums in 30ml bottles. The scents shown here include Crystal Mandarin and Copper Tobacco, and there is a Discover Pack of smaller vials in a printed sleeve. Each bottle carries its own textured finish rather than a house colourway.
- 01How they came inA perfume has nothing to show. No colour worth photographing, no texture, no use you can film. The bottle and whatever you put beside it is the entire picture.
- 02What we took onThe photography. Twenty four frames covering the range, shot to give every scent something to stand next to.
- 03How it runsThree setups. Ingredient stills, where Crystal Mandarin sits on a bed of cut oranges lit to look wet. Portraits, where a bottle is held up sharp against a soft face and a red curtain. And carry shots, where a hand slides Copper Tobacco into a jacket or the Discover Pack into a bag, which is what these bottles are actually for.
- 04Where it standsTwenty four photographs are shown here, all of them ours, covering the individual bottles and the Discover Pack.
Photography
Twenty four frames across three setups. Ingredient stills that put Crystal Mandarin on cut oranges, held portraits shot sharp on the bottle and soft on the face, and carry shots of a bottle going into a jacket pocket or a Discover Pack into a bag.
Asked about this work
What was shot for KTRL?
The parfum range in 30ml, including Crystal Mandarin and Copper Tobacco, plus the Discover Pack of vials.
Why shoot ingredients next to the bottle?
A fragrance has nothing visual of its own. Cut oranges beside Crystal Mandarin give a viewer something to read the scent from before they have opened anything.
Are people in the shots?
In some. Held portraits and pocket shots put the bottle in a hand, which is closer to how it gets used than a bottle alone on a plinth.
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