SEO & Content
Paid Media
Social Media
Design & Development
Branding
Lead Generation
White Label
Vihara
HospitalityThe client
Vihara
Vihara is a vegetarian restaurant and says so under its own mark, Joyfully Vegetarian. The menu runs across chaat, fried and grilled starters, mains, and desserts like a dry fruit falooda. Even the printed table paper carries the mark, so it turns up in the food shots.
- 01How they came inA vegetarian restaurant where the food is the whole argument, and the feed had to make that argument without leaning on meat-free as a caveat.
- 02What we took onThe social feed: photography direction and the post design behind it.
- 03How it runsFood is shot warm and close, often with the branded table paper in frame doing the styling. Type is a high-contrast serif with a script accent, kept to a short line so the plate holds the frame. Hindi lines are used where they land better than English.
- 04Where it standsTwenty pieces covering starters, chaat, mains and desserts, with carousel slides carrying the longer copy so the single frames stay clean.
The work
19 pieces we made for Vihara
19 social media design
Social assets20
RegionIndia
Questions
Asked about this work
What does MarketinCrew do for Vihara?
The social feed: photography direction and the post design behind it.
Why is the table paper in shot?
It carries the mark, so it does the styling and keeps the brand in frame without adding a logo lockup to every post.
Why Hindi on some posts?
Some lines land harder in Hindi than in English. The type system takes either without changing.
Vihara
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Social media design
Twenty posts across chaat, starters, mains and desserts. Warm close food photography with the branded table paper doing the styling, a high-contrast serif with a script accent, and Hindi lines used where they land better than English.